2025 2(49) 8

Frameworks in business analytics of project strategizing of business processes of security and competitiveness of economic entities on the demand of sustainable development

Rogoza M. Ye.,
Doctor of Economics, Professor,
ORCІD https://orcid.org/0000-0002-5654-7385
е-maіl: rogoza.ne@gmaіl.com
Poltava University of Economics and Trade, Poltava,
Institute of Industrial Economics of the NAS of Ukraine, Kyiv
Gudz T. P.,
Doctor of Economics, Professor,
ORCID https://orcid.org/0000-0002-2310-5425
е-maіl: gtp9@ukr.net;
Kostyshyna T. A.,
Doctor of Economics, Professor,
ORCID https://orcid.org/0000-0003-4776-5150
е-maіl: tkost2017@gmail.com;
Vivtonichenko Ya. V.,
postgraduate student,
ORCІD https://orcid.org/0000-0003-4652-1808
е-maіl: vivtojarko2@gmail.com;
Maksymchuk R. Yu.,
postgraduate student,
ORCID https://orcid.org/0009-0000-0974-5912
е-maіl: 2308roman1995@ukr.net
Poltava University of Economics and Trade, Poltava

Citation Format
Rogoza, M. Ye., Gudz, T. P., Kostyshyna, T. A., Vivtonichenko, Ya. V., & Maksymchuk, R. Yu. (2025). Frame­works in business analytics of project strategizing of business processes of security and competi-tiveness of economic entities on the demand of sustainable development. Vіsnyk ekonomіchnoі nauky Ukraіny, 2(49), 69-78. https://doi.org/10.37405/1729-7206.2025.2(49).69-78 

Language
 Ukrainian

Resume
The article is devoted to analyzing the peculiarities of using the framework methodology and management philosophy approaches from the perspective of defining the strategic goal of sustainable development based on minimizing losses in all business processes, focusing on consumer needsand reducing the negative impact on the environment. The article examines a range of aspects of the project approach to integrating sustainable development business analytics requirements into the process of business process strategizing and developing practical recommendations for economic entities in the context of security measurement based on the competitiveness of activities.
The theoretical foundations and current practices of applying an integrated approach to business process strategizing using financial equilibrium sustainability frameworks in the context of business analytics of competitiveness in the security dimension and sustainable development have been identified. Approaches to our own vision of the peculiarities of business analytics development in the context of this study for the needs of business security and competitiveness have been formed based on the framework of forms of financial equilibrium manifestation in time and space. An analysis of scientific publications has been carried out to understand the research question of the project approach to business process strategizing using frameworks in the security dimension and competitiveness in the context of the need for sustainable development business analytics on the approaches of multifacetedness and diversity of views.

Keywords
business analytics, strategizing, business processes, analysis, frameworks, competitiveness, sustainable development, security, financial stability, financial health.

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Full Text (.pdf)

Received: 05.11.2025
Accepted: 28.11.2025
Published: 29.12.2025