2024 2(47) 12

Virtualization in Tourism: Practice of Use

Arturas Simavicius
Associate Professor
ORCID https://orcid.org/0000-0002-0421-3439
e-mail: arturas.simanavicius@lsu.l
Lithuanian Sport University, Kaunas, Lietuva,
Krapivina G. O.
PhD in Public Administration, Associate Professor
ORCID https://orcid.org/0000-0002-9549-2794
e-mail: galina3910@gmail.com,
Marchenko I. F.
PhD in Technical Sciences, Associate Professor
ORCID https://orcid.org/0000-0002-4566-3866
e-mail: irsa665@gmail.com,
Apilat O. V.
PhD in Economics, Associate Professor
ORCID https://orcid.org/0009-0001-8161-6741
e-mail: apilatel@gmail.com,
Priazovsky State Technical University, Dnipro.

Citation Format
Simavicius, Arturas, Krapivina, G. O., Marchenko, I. F., Apilat, O. V. (2024). Virtualization in Tourism: Practice of Use. Vіsnyk ekonomіchnoі nauky Ukraіny, 2 (47), рр. 96-104. DOІ: https://doi.org/10.37405/1729-7206.2024.2(47).96-104

Language
 Ukrainian

Resume
The article examines the transformative impact of virtualization in tourism, in particular its role in popularizing cultural tourism. Advantages and disadvantages of virtualization in tourism in the modern world are considered. It is shown that virtualization helps to expand the possibilities of tourism, increase the accessibility and attractiveness of tourist objects, contributes to the improvement of communication between tourists and local residents, and develops the field of travel. It also contributes to the preservation of cultural heritage with the help of digital archives, the spread of inclusiveness through the accessibility of monuments, the protection and preservation of tourist sites by reducing the risks of their destruction. The interpretation of the concept of virtualization in tourism was considered and the current state of the practice of using 3D technologies, VR-virtual and AR-augmented realities in tourism was analyzed. These technologies are shown to allow users to  explore tourist attractions virtually, offering a realistic and interactive experience without physical presence. It also shows that VR and AR are being implemented in tourism to recreate immersive virtual tours through the ability to shoot high-quality VR video and 360 photos, digitize real objects or create a historical reconstruction in 3D.

Keywords
virtualization, tourism, virtual tours,  virtual reality, innovative technologies.

Referensces

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Full Text (.pdf)

Received: 18.10.2024
Accepted: 27.11.2024
Published: 23.12.2024